Wednesday 31 August 2011

VITAL STATISTICS...

Like every retailer, I keep a careful watch on the number of customers coming through the door.
The recent troubles on the High Street brought an immediate surge in numbers.
And a wet bank holiday is very good for internet retailers!

One area of our business is growing particularly fast.
Our overseas visitors have increased by 50% in the past year, and now place orders more readily.

We put this down to several factors.

Firstly, we do offer our goods world-wide - some retailers can't be bothered.
More countries are developing computer based retailing, and buyers are becoming more confident.
The UK currency means attractive prices...although we still think the euro is very much over-valued!

Always intrigued about some of the facts that arise.
Here's some that we find specially interesting.

On average, customers from Estonia stay longest in our webshops, and look at the most products...followed closely by Finland, Sweden and Denmark.
Norway, Ireland and Greece are next on the leader board.

At the other end...our only visitor from Tajikistan [ you can pick that out on the map I bet! ] looked at just 5 pages in 30 minutes!!! either a very slow reader, or he went to make a cup of tea...

The mention of which....

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